500 participants are expected for the Spring 2026 RecSports 5K!
Audience and Marketing Reach
2025 Demographics
- 401 total registrants
- Primarily 19–23 year-old college students
- 58% female, 42% male
- Highly engaged in health, fitness, and campus life
- Motivated by free to low-cost events, wellness culture, and RecSports activities
Marketing Channels
- RecSports digital screens
- 11 TV displays throughout the TRECS and Student Aquatic Center facilities
- Social Media
- Instagram (11.2K followers)
- Facebook (2.2K followers)
- LinkedIn (431 followers)
Your Sponsorship Makes an Impact
Direct community partnerships contribute to a healthier, more connected campus.
- Support student wellness: Help fund hydration stations, safety resources, and participation materials.
- Keep this event accessible: Sponsor dollars help keep registration costs low or free for students.
- Enhance the race experience: Provide quality shirts, medals, timing, entertainment, and participant perks.
- Strengthen campus community: Sponsors help create a tradition that brings students, staff, and the Knoxville community together.
- Invest in student leadership: Support student staff roles involved in planning, logistics, and event operations.
Sponsorship Options
1 Available
- Naming rights “RecSports 5k Fun Run/Walk presented by [Your Company]”
- Largest logo on shirts, banners, digital displays
- Solo branding on medals, bibs, and race bags
- Top-tier visibility on website and email
- 5 Instagram, 5 Facebook, and 3 LinkedIn posts
- 6′ table at post-race event
- Product sampling
- Swag bag inserts
Sold Out
- Solo logo placement on DJ booth “Music by DJ [Your Name], Sponsored by [Your Company]”
- Second-tier logo placement on banner, shirt, digital display, and email
- 2 Instagram, 2 Facebook, and 2 LinkedIn posts
- 6′ table at post-race event
- Product sampling
- Swag bag inserts
1 Available
- Mid-tier logo placement on banner, shirt, and digital display visibility
- 2 Instagram, 2 Facebook, and 2 LinkedIn posts
- Swag + sampling +table
Sold Out
- Mid-tier logo placement on banner, shirt, digital display, and email
- 1 Instagram, 1 Facebook, and 1 LinkedIn post
- 6′ table at post-race event
- Swag bag inserts
1 Available
- Solo logo printed on race packets and bags
- Lower-tier logo placement on banner, digital display, and website
- 1 Instagram, 1 Facebook, and 1 LinkedIn post
- Table at packet pick-up only
- Swag bag inserts
Sold Out
- Lower-tier logo placement on banner, digital display, and website
- 1 Instagram, 1 Facebook, and 1 LinkedIn post
- Swag bag inserts
Sold Out
- Logo placement at water stations “Presented by [Your Company]”
- Lower-tier logo placement on banner and digital display
- 1 Instagram, 1 Facebook, and 1 LinkedIn post
- Swag bag inserts
Sold Out
- Logo placement on all 3 mile marker 24×36″ signs
- Lower-tier logo placement on banner, digital display, and t-shirt
- 1 Instagram, 1 Facebook, and 1 LinkedIn post
- Swag bag inserts
Become a Sponsor
To become a sponsor or for more information, please contact us directly.
Eric Harrell
[email protected]
865-974-2309
Kira Suttles
[email protected]
865-974-2301