The Student Recreation Center at the University of Tennessee, Knoxville, known as TRECS, offers a prime opportunity for companies to reach a captive and engaged audience. With approximately 4,000 visitors EVERY DAY and an expansive student population exceeding 32,000 in Fall 2023, all of whom have a membership with TRECS, this TRECS provides unparalleled brand exposure and targeted advertising potential.
Key Advantages of Advertising in TRECS
- Captive and Engaged Audience: TRECS attracts students, faculty, and staff who actively participate in fitness activities and recreational programs. This captive audience ensures heightened reception of advertising materials during each visit.
- Diverse Demographics: The University of Tennessee, Knoxville, houses a diverse student body, enabling advertisers to target specific segments or reach a broad audience with varying interests and preferences.
- Brand Exposure: Advertising in TRECS guarantees high visibility and significant brand exposure and messages due to the large and consistent visitors, including students, faculty, and staff.
- Exclusive Membership: All 32,000+ students at the University of Tennessee, Knoxville, are members of TRECS, making it a coveted location for advertising to this dedicated and health-conscious demographic.
- Strategic Advertising Options: TRECS offers various advertising locations throughout the facility, allowing advertisers to strategically choose high-traffic, medium-traffic, or low-traffic areas to tailor their campaigns effectively.
Advertising Prices for a 40″ Screen TV
High-Traffic Areas:
- Monthly Display: $800 per screen
- Semester Display (4 months): $2,800 per screen (save $400)
- Annual Display: $8,800 per screen (save $800)
Medium-Traffic Areas:
- Monthly Display: $500 per screen
- Semester Display (4 months): $1,750 per screen (save $250)
- Annual Display: $5,500 per screen (save $500)
Low-Traffic Areas:
- Monthly Display: $300 per screen
- Semester Display (4 months): $1,050 per screen (save $150)
- Annual Display: $3,300 per screen (save $300)
Advertising Prices for 60″ Screen TVs:
High-Traffic Area:
- Monthly Display: $1,200 per screen
- Semester Display (4 months): $4,200 per screen (save $600)
- Annual Display: $13,200 per screen (save $1,200)
Medium-Traffic Area:
- Monthly Display: $800 per screen
- Semester Display (4 months): $2,800 per screen (save $400)
- Annual Display: $8,000 per screen (save $800)
Display Information:
- Digital signs have a default exposure time of 8 seconds per display.
- Digital signs are estimated to be displayed between 8,000-10,000 times per month on a single TV during TRECS hours of operation.
- Click HERE to see a chart of available options.
Please Note the Following:
- All digital content must be produced in-advance and by the entity making the request. No sign production services are available within this request.
- Digital content should be professional, esthetic, and free of offensive images and/or words; RecSports reserves the right to deny a request if the digital content fails to reach the standards expressed herein.
- Digital content should be free of all UT trademark logos and images unless approval to use such was secured in advance.
- All digital content should be submitted on a single Power Point slide (.PPT or .PPTX) for ease of posting.
Please review restrictions on digital signage in TRECS before submitting your request below.
Submit a Request for Advertising in TRECS
Any questions related to digital displays in TRECS should be directed to Eric Harrell, RecSports Membership & Outreach Coordinator at eharrel6@utk.edu.